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What they didn’t expect back then was that the porn industry would become its main client in such a short period of time.“Porn studios and video sites couldn’t work with Google and other ad networks because of ethics”, he says. Exo Click expects to reach €100 million in sales in 2015 and the majority will come from porn and adult sites. Keyword in Subdomain: Moz’s expert panel agrees that a keyword appearing in the subdomain can boost rankings. Domain History: A site with volatile ownership or several drops may tell Google to “reset” the site’s history, negating links pointing to the domain. Therefore, the date when a domain expires in the future can be used as a factor in predicting the legitimacy of a domain.” 5.Along with your title tag, Google uses your H1 tag as a secondary relevancy signal, according to results from one correlation study: 15.TF-IDF: A fancy way of saying: “How often does a certain word appear in a document? The more often that word appears on a page, the more likely it is that the page is about that word. Page Covers Topic In-Depth: There’s a known correlation between depth of topic coverage and Google rankings. Page Loading Speed via HTML: Both Google and Bing use page speed as a ranking factor.
The existence of EXADS, which counts Exo Click as one of its main clients, will allow the latter to focus on sales and to work on one of its most recent products, an API for developers that “will hopefully help us transform ourselves into more of an ad platform and to become more transparent with our clients”.
“I was good at coding but not at many other things, including finances.